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FAIRLY TRADING WHOLESALE GIFTS SINCE 1995

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Fri Oct 16 2020 23:25:00 GMT+0800 (Malaysia Time)

 Greetings from Spain

Wow it's getting busy now.. it's a good job we made the leap to our new warehouse. I can't believe we received the keys just one month ago, a ridiculous amount of things have happened in that short time.
Last week I was telling you about the Beast from France.. a nice bit of kit that is going to produce amazingly beautiful soaps for you.. if you missed it you can read about it here. 
Talking about soaps and bathroom products, we are excited to be able to add a huge swathe of new items.. see below..
A few weeks back I was askinging for a name suggestions for the new warehouse. First time round almost every suggestion involved a phoenix, which while apt (since we are just recovering from a fire) to me seemed a bit corny. Also puts me in mind of those dodgy companies that go bust and start again, and use the word in their new name. The second batch of suggestions is much more imaginative. Some really clever, thought provoking, cultured and inspired suggestions. I'm going to compile a shortlist of the best.. and then we will vote at AW. But it's too early to adopt a name for our building yet.. simple because it is not quite ours yet. And there is a potential problem.
If you have been following the story you will know that, the people who own the building now didn't want to rent, they wanted to sell. And the price (several million) was really outside our power. So the solution was to an investment fund to buy it and rent it back to us. Someone who was happy with the building and happy with AW being in it. This was the first task..and miraculously we managed it.  Now as you know buying a big building takes some time maybe months. And that was time we simply didn't have, because of the massive flow of incoming stock with no-where to put it, Christmas and a big backlog of orders. So the next hurdle was to persuade the current owner to let us use the place under license, paying a monthly rent. 
On the 18th of September we finally managed this and got a set of keys. What a relieve it has been, but also a massive task..  stock coming from storage, a backlog of containers and all the stock from the other warehouse.. There is 96,000 square feet, but as yet no racking, but no problem we can just put pallets on the floor.


Now as you can see the floor is almost full. We have quotes and plans drawn up for the racking, it will cost something like £240,000 and give us about 7000 pallet spaces. Of course, we are not going to spend that kind of money until we have a secure long term lease. 
Everything was going swimmingly, the very nice people at the American owned fund came to see us and the building and all was good. 
But then my lawyer called me.. a snag.. it seems there are eight mine shafts running under the building. No-one can find papers to say they have been filled in and made safe. My lawyer is frantically calling the coal board, checking townhall documents and doing searches every which way. Of course, the US fund won't commit to buying a building that could disappear down a sink-hole without a trace. So it's not like we haven't had enough stress lately.. here's an extra dollop. 

I'm sure it will be OK.. but we have to manage without racking a bit longer.
Meanwhile, it's all going great guns.. lots of orders been picked, every day better than the last. James and Tomas have plans to make it all super efficient. 

As Christmas approaches, and a second wave is pushing more people into soft lockdowns, then I think online sales will get another massive boost like in June/ July.. I know many of our customers have online retail sorted. Many already doing really well. Just a nudge.. did you know you can sell most AW products via our Dropshipping Dept. AW-dropship.com . I'm pleased to say Lucy and Adriana who run DS are catching up and turning round orders better each day. Register today.

I'm sure you are super busy. Wish you happy trading.

Take stay safe. Wear (an AW) mask, and keep positive.

More news next week.

David
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