Greetings from Spain,
Well, as I write this.. It’s raining — proper Spanish rain — the kind that makes the coffee taste better. Yesterday, though, was sunny and bright, and we found ourselves in Mijas town hall doing a little admin job. I have to say… what a beautiful building. Calm, proud, elegant. It reminded me how much civic pride still matters here. It left me quietly inspired — and feeling grateful to be part of something that’s grown with the same kind of care. Mijas Pueblo is high up on the mountainside, looking down on the Costa del sol.. I'm sure most of you have been there at some time, but we were there early in the morning, just after sunrise and before the tourists.. the only folk around were gardeners and street cleaners.. underlining that sense of civic pride.
Spain Warehouse Update
Well, in a week, a lot has happened.. (not without some drama) the offices are taking shape, racking has been moved, lots of stock has been shifted. We are building our Mandala Leaves Tea packing and blending vasility.. Toni's hair has turned slightly grey/ginger colour.. the team are working like crazy to make the move a success.. this weekend, they plan to move all the picking locations PLUS the picking benches- then Monday be ready to pick to pick (a big backlog) of orders from the new warehouse. What can I say, guys - AW heroes - an awesome effort!!
Now… back to the business at hand..— and what a lovely moment in the calendar we are entering.
Valentine’s Day is just around the corner, and from there we flow straight into what I like to call our Season of Love: (SOL)
Valentine’s - Mother’s Day - Father’s Day - Easter - Wedding Season
It’s a wonderful run of opportunity for independent retailers — and Ancient Wisdom has you very well covered.
We have heaps of fresh new stock just arrived, across multiple ranges, and right now we are also running a Gold Reward Amnesty (until the 26th January)— which means it’s the perfect time to:
• Reap or restart your Gold Rewards (reorder within 30 days, and you get to keep those discounts)
• Rebuild healthy margins (we like to reward our regular customers)
• Refresh best-selling lines
• Add new products without stretching cash flow
• Prepare properly for the busiest emotional buying season of the year
Love sells. Gifting sells. Meaningful products sell.
And when you combine that with Gold Reward, your margins quietly smile too.
Let’s get this SOL — Season of Love — officially started.
This week we have so many new products - Tarot Card designs, Tarot Card storage and reading boxes.. They are amazing and selling fast..
Also, a container from Indonesia came with new products.. It's all happening..
Holly has been busy making some new Can You Sell This? YouTube videos.. Including this one about the Tarot Boxes, Cards and Crystal Balls - all things Esoteric.
As always, thank you for trusting us with a little part of your business journey.
We don’t take that lightly. Ever.
Wherever you are reading this from — rainy Spain, sunny England, snowy Europe (it's very cold at our Slovak office) or somewhere warm — I hope you feel the quiet momentum building for the year ahead.
Let’s make this Season of Love a beautiful one.
Warm wishes,
David
Founder — Ancient Wisdom
PS. Gold Reward Amnesty won’t be around forever (ends 26th January)… but good margins always should be 
Plus
PPS: As I finish typing, the sun is just coming out! That's a good sign.. have a lovely weekend!