The pouches are handmade using natural materials, with a 100% wool felt outer and 100% cotton lining. The felt gives them a substantial, tactile feel that helps distinguish them from mass-produced synthetic pouches.

There are a range of sizes, they all fit inside a handbag, backpack or suitcase. Customers can use them for jewellery, make-up, cards, keys, pens, travel essentials and other small everyday items.

Each design is supplied in a pack of three pouches in assorted colours. This gives retailers some colour variety without having to purchase large quantities of each individual variation.

Yes. The pouches are handmade in Nepal, where the wool fibres are worked into felt before the finished material is stitched, fitted with a zip and given a cotton lining. The products are also presented as artisan, ethically sourced and Fair Trade items.

Yes. AW has worked with the Nepalese supplier for many years, with production helping to provide paid employment for women living in villages around the outer Kathmandu Valley. This gives retailers a genuine artisan and maker story to use alongside the products in-store or online.

They are particularly suited to gift shops, fashion and accessory stores, craft and ethical shops, lifestyle stores and alternative retailers. Their small size and colourful designs also make them useful near the till or in a small-gifts section as an affordable add-on purchase. They can be cross-sold with jewellery, stationery, cosmetics, felt bags and other small gifts.

They combine several strong retail qualities in one small product: practical everyday use, natural materials, handmade production, and colourful designs. With three pieces per wholesale pack and multiple designs available, retailers can build an attractive display without committing to large quantities of any one style.

As the pouches are handmade, slight variations in colour, stitching, shape and decorative details can occur from piece to piece. These small differences are part of their artisan character and can be presented to customers as a feature rather than a flaw, helping each pouch feel a little more individual.